Retail
Truworths is one of the large commercial retail companies in South Africa with a variety of different brands and labels under it’s name.
All the work featured here was produced in the Truworths corporate image department - an in house multi brand design studio servicing various Truworths brands. Pieter worked extensively on seasonal campaigns for mailers, magazine ads, point of sale etc. He worked closely with the stylist from briefing the photographer to art directing and designing the communications.